Welcome to Mansfield Communications’ Web Worthy Wednesdays! In this feature, we compile links suggested by our staff into a list of the top five most interesting and thought-provoking (in our opinions, of course) articles found this past week on the web. Enjoy!
In no particular order:
Five things to miss about Newt Gingrich (Hint: fly me to the moon)
The title really says it all with this one, but this is great for a laugh and some reflection on Newt’s role in the GOP leadership race.
Are you dating a social media blabbermouth?
Are you guilty of this, or is your significant other? In a world where we share everything via social media where do we draw the line? Has your partner ever divulged too much about you online or vice versa?
Experts See Parallels Between Dot-Com, Social Media Bubbles
In light of Facebook’s acquisition of Instagram, is there a social media bubble forming similar to the dotcom bubble that shook up the financial markets over a decade ago? (Warren Buffett doesn’t seem to be worried.) This is the first in a five part series.
It’s Time for Advertising to Take a Lesson (Gasp!) from Public Relations
As a communications agency we are just loving this article. Here’s a paragraph taken directly from it, which kind of sums it up nicely: In the same way that the mass-market culture of the 1950s created the need for brands, today’s social-technical culture is forcing brands to employ a new model for interacting with the public. A model based not in the slow-drip Chinese water torture of traditional advertising, but in the kind of focused dialogue that public relations specializes in.
PR Confessional: Pitching Crap to the Media
Author Krista Giuffi (@PR_in_Pink) admits that she has pitched “crap” to the media at times, and looks to uncover why she and others in our profession do this (whether we like to admit it, or not).
Did you read an article recently that you think is a must-read? Share it with us in the comments!